Privacy policy

Privacy Policy

Last Updated: August 8, 2026

Belle Bebe LLC ("Belle Bebe LLC," "we," "us," or "our") respects your privacy and is committed to protecting the personal information of our customers and website visitors.

This Privacy Policy explains what information we may collect, how we use it, how it may be shared, and the choices you may have regarding your personal information when you visit our website, create an account, place an order, communicate with us, or otherwise interact with our online store.

By using our website or services, you acknowledge the practices described in this Privacy Policy.

1. Information We Collect

We may collect personal information that you provide directly to us, information collected automatically when you use our website, and information received through services and technologies that help us operate our store.

A. Identifiers

Depending on how you interact with Belle Bebe LLC, we may collect the following identifiers:

First name
Last name
Email address
Phone number
Country or region
City
State
ZIP or postal code

This information may be collected when you create an account, place an order, complete a registration form, contact us, subscribe to communications, or otherwise provide information through our website.

B. Order and Customer Information

We may receive and process customer and order information through Shopify and related systems, including information provided through Order APIs and Customer APIs.

This information may include information associated with:

Customer profiles
Orders
Products purchased
Order amounts
Shipping information
Customer contact information
Order status
Transaction-related information
Customer interactions with our store

Payment information may be processed by Shopify and/or third-party payment processors. Belle Bebe LLC generally does not need to directly store complete payment card numbers when payment processing is handled by these providers.

2. Website and Shopping Activity

We may collect information about how visitors and customers interact with our website and online store.

Depending on the features, integrations, advertising tools, analytics services, and technologies used on our website, this activity may include the following events:

Events

View Content — when you view a product, page, or other content.
Search — when you search for products or information on our website.
Add to Cart — when you add a product to your shopping cart.
Initiate Checkout — when you begin the checkout process.
Add Payment Info — when payment information is entered during checkout.
Complete Payment — when a payment is successfully completed.
Complete Registration — when you create or complete registration for an account or service.
Events — information relating to interactions or actions taken on our website or through our services.

These events may be used to understand how customers interact with our store, improve website functionality, measure performance, provide relevant advertising where applicable, prevent fraud, and improve our products and services.

3. How We Use Personal Information

Belle Bebe LLC may use personal information for legitimate business and operational purposes, including:

Processing and fulfilling orders.
Processing payments.
Providing shipping and delivery services.
Communicating with customers about orders.
Providing customer support.
Creating and managing customer accounts.
Responding to questions and requests.
Processing returns, refunds, and exchanges.
Improving our website, products, and services.
Understanding customer shopping activity and preferences.
Measuring website and marketing performance.
Personalizing website experiences.
Sending marketing communications where permitted by law and based on your preferences.
Detecting and preventing fraud, abuse, unauthorized activity, and security threats.
Maintaining business records.
Complying with legal, regulatory, and tax obligations.

4. Payment Information

When you make a purchase, payment information may be collected and processed through Shopify and/or third-party payment processors.

For security purposes, Belle Bebe LLC does not intentionally collect or store complete payment card information unless specifically necessary and legally permitted.

Payment providers may collect and process payment information according to their own privacy policies and terms.

5. Shopify and Customer Data

Our online store is operated using Shopify.

Shopify and connected services may process information relating to customers, orders, website activity, payments, and other store interactions in order to provide the services necessary to operate our online store.

Belle Bebe LLC may access or process customer and order information through Shopify's Customer API and Order APIs where necessary to operate our business, fulfill orders, provide customer service, manage accounts, and perform related business functions.

6. Sharing of Personal Information

Belle Bebe LLC may share personal information with trusted service providers and business partners when reasonably necessary to operate our business.

These may include:

Shopify and e-commerce service providers.
Payment processors.
Shipping and delivery companies.
Order fulfillment providers.
Customer service providers.
Website hosting and technology providers.
Analytics and measurement providers.
Marketing and advertising service providers.
Fraud prevention and security providers.
Professional advisers, when necessary.
Government authorities or law enforcement when required by law.

We do not authorize third parties to use customer information for purposes unrelated to the services they provide to Belle Bebe LLC, except where otherwise permitted or required by law.

7. Advertising, Analytics, and Website Events

Belle Bebe LLC may use analytics, advertising, tracking, or similar technologies to understand how visitors interact with our website and to measure the effectiveness of our marketing.

These technologies may collect information associated with events such as viewing content, searching, adding products to a cart, initiating checkout, entering payment information, completing payment, and completing registration.

Where required by applicable law, we will seek consent or provide appropriate choices regarding certain cookies, tracking technologies, personalized advertising, or other forms of data processing.

8. Cookies and Similar Technologies

Our website may use cookies, pixels, tags, scripts, and similar technologies.

These technologies may be used to:

Keep the website functioning.
Remember preferences.
Maintain shopping carts.
Understand website traffic.
Measure conversions.
Improve website performance.
Detect fraudulent activity.
Provide personalized experiences.
Measure or deliver advertising where applicable.

You may be able to control certain cookies through your browser settings or available privacy controls. Disabling certain technologies may affect the functionality of our website.

9. Data Retention

Belle Bebe LLC retains personal information for as long as reasonably necessary to fulfill the purposes described in this Privacy Policy, including providing services, maintaining business and transaction records, resolving disputes, preventing fraud, enforcing agreements, and complying with legal, tax, accounting, and regulatory obligations.

Retention periods may vary depending on the type of information and the purpose for which it was collected.

10. Data Security

We take reasonable administrative, technical, and organizational measures to protect personal information against unauthorized access, loss, misuse, alteration, or disclosure.

However, no website, online service, or electronic transmission can be guaranteed to be completely secure.

11. Your Privacy Choices

Depending on where you live and applicable law, you may have certain rights regarding your personal information.

These rights may include:

Requesting access to personal information we hold about you.
Requesting correction of inaccurate information.
Requesting deletion of certain personal information.
Requesting information about how your personal information is collected or used.
Opting out of certain marketing communications.
Opting out of certain targeted or personalized advertising where applicable.
Requesting information about certain disclosures or sharing of personal information.

To exercise an applicable privacy right, please contact us using the information provided below.

We may need to verify your identity before completing certain requests.

12. Marketing Communications

If you choose to receive marketing communications from Belle Bebe LLC, we may use your email address or phone number to send promotional messages, product updates, offers, or other communications.

You may unsubscribe from marketing emails by using the unsubscribe option included in the message.

You may also contact us directly to request that your information no longer be used for certain marketing communications, subject to applicable law.

13. Children's Privacy

Our website is not intended for children who are under the age required by applicable law to provide consent to the processing of their personal information.

Belle Bebe LLC does not knowingly collect personal information from children in violation of applicable law.

If you believe a child has provided personal information to us improperly, please contact us so that we can take appropriate action.

14. International Customers

Belle Bebe LLC offers worldwide shipping. As a result, customers may access or use our website from different countries and regions.

Personal information may be processed in the United States or other locations where Belle Bebe LLC, Shopify, or our service providers operate.

Privacy and data protection laws may differ between countries. Where required by applicable law, we will take appropriate measures concerning international transfers of personal information.

15. Third-Party Websites and Services

Our website may contain links to third-party websites, applications, social media platforms, payment providers, shipping providers, or other services.

Belle Bebe LLC is not responsible for the privacy practices or content of third-party services.

We encourage you to review the privacy policies of any third-party service before providing personal information.

16. Changes to This Privacy Policy

Belle Bebe LLC may update this Privacy Policy periodically to reflect changes to our business practices, technology, services, legal requirements, or privacy practices.

When we make changes, we will update the "Last Updated" date at the top of this policy.

We encourage you to review this Privacy Policy periodically.